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By  David Craig, on January 15th, 2014After writing about the EU for two days, I was going to change the subject today. But then a reader kindly sent me these photos of the European Parliament “hard at work”. Here are a few photos showing our busy MEPs (click on pictures to see more clearly)
And here are a […] By David Craig, on January 15th, 2014When I worked selling management consultancy projects, we were very careful about the words we used with our clients. We would class key words into three main groups – power-selling words, neutral words and sales suffocators. For example, when flogging a million-pound project, we tended to avoid the neutral word “project” and would instead call […] |
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